1. Overview & Commitment
At aB Labs ("we", "our", or "us"), your privacy and intellectual property are treated with the highest standard of care. This Privacy Policy outlines how we collect, handle, protect, and process information when you visit our website, interact with our interactive calculators and review tools, submit inquiries, or contract our digital design, software development, and growth services.
2. Information We Collect
We only collect data strictly necessary to communicate, scope, and deliver high-performance digital projects:
- Client & Contact Information: Name, business name, work email address, phone number, and physical or billing addresses provided during proposal configuration and inquiries.
- Project & Scope Specifications: Deliverable choices, selected add-ons, timeline targets, existing tech stack/CRMs, design assets, and creative briefs submitted via our interactive forms.
- Client Testimonials & Feedback: Ratings, reviews, project names, and public testimonials submitted voluntarily through our review submission portal.
- Privacy-Preserving Telemetry: We use lightweight, privacy-focused analytics (Umami Analytics) to understand website performance and page engagement without collecting personal identifiers, IP addresses, or cross-site advertising cookies.
3. How We Use Your Information
Your information is utilized solely for authentic, legitimate business operations:
- Generating accurate estimates, structured proposals, and formal project invoices.
- Designing, building, testing, deploying, and maintaining your bespoke digital assets.
- Providing dedicated ongoing client support, milestone updates, and maintenance notifications.
- Ensuring network security, fraud prevention, and enforcing our Terms of Service.
4. Third-Party Services & Infrastructure
We do not sell, monetize, rent, or trade your personal or project data to third parties or advertising networks. We only interface with reputable enterprise infrastructure providers:
- Hosting & Edge Delivery: Cloudflare and Vercel for high-speed edge computing, DDoS mitigation, and global CDN delivery.
- Database & Communications: Secure PostgreSQL database instances and transactional email APIs bound by rigorous confidentiality agreements.
5. Data Retention, Security & Integrity
We enforce strict encryption in transit (HTTPS/TLS 1.3) and at rest across all our data pipelines. Client records and quote proposals are retained for as long as required to maintain ongoing service agreements, warranty periods, and statutory tax/accounting compliance.
6. Your Rights & Data Requests
You have the right to request a copy of the personal information we hold about you, request corrections to inaccurate records, or request complete deletion of your records (subject to statutory legal or billing retention requirements). To submit a request, contact our privacy desk at privacy@ab-labs.com.
7. Inquiries & Contact
If you have any questions or concerns regarding our Privacy Policy or data practices, please reach out to us at hello@ab-labs.com.